apan, more specifically, Okayama is said to be the denim capital of the world today. So what makes Okayama denim so special? Okayama has a long and storied history in the workwear manufacturing industry, but it wasn’t until the 1960’s that they entered into the denim business. In post WWII Japan, jeans were first introduced by American soldiers and quickly became a fashionable item. As imported American jeans gained in popularity, manufacturers in Okayama decided to try their hand at producing jeans locally, thus giving birth to the Japanese denim industry. Today, there is a limited amount of machinery and skilled craftsman who can still make denim the traditional way, most of which are concentrated in the Okayama region. The knowledge and skill to make high-quality denim combined with a passion and attention to detail truly make Japanese craftsmen the masters of denim.
1990 as the year that Tellason founders Tony Patella and Pete Searson, became friends. A shared interest of durable, hard wearing and quality goods soon became apparent and they used this passion to create the Tellason brand. All the denim has been produced, designed and manufactured in their home city of San Francisco, USA. It is a prominent value within the company that the denim will always be made where it should be, the USA. In their words, we do not want “prosciutto from Germany, denim conscious consumers around the world desire jeans made in America and specifically in San Francisco.” They are very proud to still produce all their denim in the USA, from all the buttons to the rivets, all are made in San Francisco.
Raw and selvage denim explained : Many people confuse the two and think they are essentially the same, however there is a big difference. What’s all the fuss about? Why do denim-addicts and denim-amateurs alike pay extra special attention to it? Raw denim refers to the wash while Selvedge or also known as “selvage” is the edge. Most Raw Denim is “selvage” and not all Selvedge Denim is raw. Raw denim is a denim fabric that is not washed after being dyed during its production. Its left in its... Read More