Naked and Famous



Even among the rest of the Made in Japan collection, the MIJ8 is unique. The indigo yarns are dyed by hand in the Tokushima Prefecture of Japan using what’s called ‘hank dyeing.’ Very few people are trained in this technique, but it is such an important part of Japanese culture that the Japanese government has decreed Tokushima Prefecture an ‘intangible culture treasure.’ In hank dyeing, a master artisan gathers yarns into a bunch called a ‘hank,’ and dips it by hand into a small vat of natural indigo over and over and over again. This dyeing process represents not only the individual artisan’s decades of training but also the 1,300-year-old practice in Japan.


Naked and Famous: The Latest Arrivals

ABOUT  Naked and Famous is prided on spending their time solely dedicated to crafting and sourcing the finest fabric and turning this into the best denim of the highest quality and style. The brand travels to Japan throughout the year to continue to always find the finest fabrics, to working closely with denim mills to ensure they are always innovating their denim to glow in the dark, to cashmere blends and more. This week we have seen some iconic and new styles arrive online. In this blog, we will select... Read More


Year Of The Metal Rat | Naked and Famous

The latest collection mirrors the Chinese New Year tradition and this year, it is the year of the rat. Within Chinese tradition, there are twelve Chinese zodiac animals that enter an annual cycle along with five zodiac elements: wood, fire, each, water and metal. Both elements, animal and elements are then combined every two years and this coupling will not repeat for another 60 years.The year of the rat symbolises a lot of things all of which are incorporated within the latest designs. January 25th sees the welcome of this new year, the metal rat. This combination symbolises wealth and the beginning of a new day.

Naked & Famous Green Core Selvedge 22/02/2019

Introducing Selvedge Denim That Fades GREEN!

NAKED & FAMOUS RELEASE A SELVEDGE THAT IS DESIGNED TO FADE GREEN WITH WEAR! After the months earlier release of the Year of the Earth Pig Selvedge in celebration of Chinese New Year Denim Favourites Naked & Famous are at it again with the arrival of their Green Core Selvedge that has been designed to fade green with wear! How is this achieved? Well the answer is quite simple. Normal rope dying methods on effect the outer most layer of a cotton strand leaving the core layer white – This... Read More

Naked and Famous Year of the pig chines new year celebration 01/02/2019

Naked and Famous Earth Pig Selvedge

Naked and Famous Earth Pig Selvedge In celebration of the Chines new year Naked and Famous have created a Japanese selvedge Denim 12.5oz right hand twill construction. In order for Naked and Famous to create this style of denim they used uneven slub yarns creating uneven streaky toned denim. This type of construction produces a high contrast vertical fade patterns with wear. This Chines new year edition come with silver metallic buttons and rivets, red and gold exposed selvedge coin pocket alongside red pocket bags. The Denim also features a... Read More


Naked & Famous Weird Guy Thermo Stretch | Denim Diaries

The latest in Naked & Famous’s growing offering of their Weird Guy model, the Thermo Stretch jeans retain the classic shape of the model, whilst a brushed interior allows for much needed winter warmth and comfort. Read on to learn more. Naked and Famous Denim have long been at the forefront of the premium denim sphere, with a wide range of styles to chose from; always made in Canada, and always with a lavish branding patch to the rear. Constructed from a mid-weight 11oz Japanese denim, the Thermo Stretch Denim Jeans from Naked... Read More


Conventional Denim or Selvedge Denim? What’s the difference?

Have you ever been to the denim section of a store and been faced with the task of deciding to purchase Selvedge or Conventional Denim? To most of us the difference is unclear, including myself at the time of writing. When I posed the question around the office I was greeted with a cheeky smile and handed the Spring Summer Catalogue given to us by Levis® and told to go away, have a read and enlighten myself. What I found was the key that opened the door to answer all... Read More