Spring Summer 2018 Through The Eyes Of AMI
Revealing staple pieces and stylistic notes that are set to take centre stage over the coming months we received notification this morning that the first drops from the SS18 AMI collection is ready to land at Stuarts London this week.
Gaining access to the brand’s seasonal campaign look book the collection pays homage to Parisian-cool and the vibrant, colorful, energy of the French capital.
Set in Paris the seasonal lookbook, captured by Oliver Hadlee Pearch, and the filmed by Simon Cahn follows a group of young guys playing ‘tourist’ in the City of Light stylised to highlight the contemporary and nostalgic appeal that AMI offers.
Featuring relaxed summer silhouettes across garments that show off impressive graphic prints and colour pallets. Trademark, as with all Alexandre Mattiussi collections, importance is placed upon technical materials and attention to detail down to the final stitch.
On top of new variations to the signature De Coeur lineage selected highlights from the collection includes an array of open-collar shirts and printed T-Shirts. Displayed within the campaign imagery you can get your first view of what is set to drop in from the Parisian label this month by viewing the collection’s look book below.
The AMI Spring Summer 2018 Collection will be available soon at Stuarts London.
THE AMI SPRING SUMMER 18 LOOK BOOK