Lacoste Live New Collection SS15 | Stuarts London



Above: Black / Flour Polo £89 – Wytham Perforated Sneaker Boot £95

ANYONE WHO has been to France will know they are clever old sticks, especially when it comes to the world of fashion, be it from haute couture to designs that impact on and influence our every day lives.

Having become a staple, Lacoste Live just keeps pushing the envelope, and the new spring/summer range gets right into the groove, just like Madonna, well until she took an untimely spill recently.

There are quilted tops, dogtooth prints, faux Bretagne strips and perforated trainers, enough for anyone to fall madly in love with this enfant terrible.

Along with another leap in the Varsity styles of the previous year, this season has a cleaner offering of colour-ways.

The tops are so relaxed and simple, lounging around has probably never looked so certain, there is also a nice smattering of new colours in the polo’s with the Caiman and Armoise.

The quilted black sweat shirt, also coming in a light grey heads up the range’s sweats.



Above: Chambray Shirt £89 – Land and Sailing Shoes £70

They also come, sans quilting in a Chine, which is more of an off French blue, along with the fleece which comes in Noir (black) or Natural (cream).

Each of the range’s designs come with the tricolour trim, on the fleece it comes in a stripe design on the cuffs.

Standing out for me are the Dogtooth crew neck t-shirts, the Rill is a very subtle combination of white and light grey, (tricolour in triangles on the side), while the Black Flour version has an almost graffiti style use of the print.

Making for an intriguing usage.

Coming in a polo design, with two-button placket, while still keeping the name Black Flour, the T-shirt version is splashed with an asymmetrical design throughout and contrast black collars.

The great thing about the 2015 range is that it can become a complete outfit, or be added to anything else perfectly, the yellow chino shorts are perfect example of that.

Button-fly, two slant pockets and button fastened back pocket, these knee length shorts sport a subtle embroidered croc logo on the rear.

The Farine white shorts, come with classic croc on rear and tricolour stripes, inside the turn up and are a five pocket offering, with button fastening.

The faux Bretagne stripes, which come in vertical and horizontal on the imaginatively named, White Navy Blue striped T-shirt, is a crew neck, button fastening and long sleeves.

There is nothing like pushing the boat out on the name though, eh.


Shamelessly summer weather biased, the Taffeta Varsity navy jacket, with over-sized printed crocodile logo on the chest, would be at home anywhere

from the NFL football field to an April shower, not least because this button fasten, mesh-lined delight, is water resistant.

Perforations play a main part of the Wytham sneaker boot, and the Broadwick trainers, both leather, contrast rubber sole, with reflective grey heel on

both, to ensure you don’t get run over on the tennis and basketball court at night, presumably.

The range is exciting, bright and varied and yet distinctly Lacoste.

It is fair to say there are more crocodiles on offer here than Roger Moore ran across when he played James Bond in Live and Let Die.

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