Fred Perry and the Legendary 6876 Label
Fred Perry x 6876 Blank Canvas
Kenneth Mackenzie’s legendary 6876 label, has hooked up with Stockport tennis/mod hero Fred Perry as part of their Blank Canvas campaign to create some rather superb looking clothing. Established in 1995, the design house shares our anti-establishment heritage, taking its name from the year of the ‘68 student protests in Paris and the birth of Punk in ’76. Menswear label 6876 has teamed up with like-minded British heritage label Fred Perry on the Blank Canvas Collection for 2011.
Both labels maintain ties with long-established manufacturers in the UK while simultaneously upholding contemporary design concepts. 6876 has a traditional approach to fashion, certainly reflects that, as well as adding a modernist twist in terms of detail. Founder Kenneth Mackenzie and his team have managed to consistently break free from a mainstream approach through carefully considered design details; such as subtle stitch detailing, fabrication, palette and the placement of newly developed dual branding. Combining pieces inspired by the 6876 archive with re-worked Fred Perry shirts and knitwear, the collection creates a unique utility modernist look.
The collection has purposely been kept small and concise, and the collaboration consists of 10 separate items; long- and short-sleeve shirts provide a casual addition to the workwear button-downs and crewneck sweater. Two long sleeve twin tipped polo shirts available in steel marl with espresso and espresso with black with darting on the elbows and the same concealed placket. Each item also features dual branding in the form of the Fred Perry wreath. Everything has been put together with the concept of fusing reinterpretations of 6876 classic items with the brand’s modernist take on the classic Fred Perry polo shirt. There are two styles of workwear inspired shirting; ‘Shadow’ a chambray shirt which comes in navy and includes top stitching along the placket, a Modernist take on a button down collar with concealed buttons, and the Fred Perry Laurel Wreath x 6876 logo placed on the reverse of the shirt.
In addition to the de rigueur polo, there’s also knitwear, woven shirts and also an archive Carcoat in the collection made from British Millerain, with everything benefiting from the kind of attention to detail 6876 has come to be synonymous with. Branding is kept subtle with 6876′s split numbers sitting beneath Perry’s iconic laurel reef and colours are kept simple with blues, greys and black being used throughout. Manufactured in England, Scotland and Portugal this capsule range acts as a precursor to Kenneth Mackenzie’s first Fred Perry Laurel range for Spring summer 2012.