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Lacoste

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René LACOSTE entered the legend of tennis when he and his team-mates "The Musketeers", stole the Davis Cup away from the Americans for the first time, in 1927.
René LACOSTE was born in France on 2nd July 1904 and died on 12th October 1996.
The true story of the "Crocodile" begins in 1927. René LACOSTE liked to recount how his nickname became an emblem recognized throughout the world.
"I was nicknamed "the Alligator" by the American press, after I made a bet with the Captain of the French Davis Cup Team concerning a suitcase made from alligator skin. He promised to buy it for me if I won a very important match for our team."
In 1933, René LACOSTE and André GILLIER, the owner and President of the largest French knitwear manufacturing firm of that time, set up a company to manufacture the logo-embroidered shirt. The champion had designed this for his own use on the tennis court, as well as a number of other shirts for tennis, golf and sailing - as can be seen in the first catalogue, produced in 1933.
Stuarts London is an Official Stockist of Lacoste Clothing. Latest collection of Lacoste Shirts, Lacoste Polo Shirts, Lacoste Knitwear and Lacoste Mens Clothing.  Stuarts is one of the few stockists online that sell current season, genuine Lacoste Menswear on the web. Beware of unauthorised stockists selling old Lacoste stock, and worse still, fake Lacoste. Be sure - buy genuine Lacoste products from Stuarts - an award winning company a reliable and safe service on the web.

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